The Four Cornerstones of Success

Success in any field — including MLM (especially MLM!) — is built on four cornerstones. If any of them is missing, the entire structure will topple over, sooner or later. It’s inevitable.

It's not a case of IF it will fail but WHEN. All it takes is time.

1. Vision

You need a clear vision of what you want to achieve. Vision is the first essential attribute of true leadership. It’s also the last, because it becomes the final reality of the process. (Beware, though… a flawed vision, based on laziness, gullibility or greed, will cause you to do the wrong things for the wrong reasons.)

True vision is a correct perspective on a potential reality — a future that doesn’t yet exist for you. In network marketingost peoples’ visions are based on other peoples’ present realities, such as successful upline leaders. It’s one of the biggest benefits of this system of business. Even vision can be duplicated.

2. Time

No matter how much leverage you apply, through sponsoringerchandising and other duplication strategies, you can’t eliminate the need to invest timespecially in the initial business building stages of MLM.

Sure, if you work intelligently you can ultimately sever all connection between the time you invest and the money you earn. But that’s a consequence or result of success. It doesn’t cause it. Don’t confuse the two.

3. Effort

Another dirty word for a lot of MLMers, but just as indispensable as time when it comes to building success. Once again, you can leverage your efforts until you finally break all connection between your effort and your earnings. But, like time, that’s a consequence of successot a cause.

4. Discipline

Without self-discipline you’ll never invest the time and effort required to realise your vision. And without your clear and compelling vision to motivate and guide you, you’ll never have the discipline you need to achieve success.

It’s so simple, common-sense and logical that you'd think it would be obvious to anyone. But it’s not, or so many people in MLM wouldn’t waste so much of their time and effort in the undisciplined quest for the “fast buck” — by avoiding any semblance of timeffort or discipline!

So what does it all mean when it comes to evaluating MLM opportunities?

It means that you now possess the Secret Keys that can unlock the truth about any MLM opportunity... but only if you can recognise them and know how to use them.