The Keys to Success

Since there are multiple stages in the process of success, there are also multiple keys. But there is NO master key, regardless of what any misguided – or malignant – "guru" (or their mindless followers) tries to tell you.

Actually, that's one of the first Keys to Success – but let's not get ahead of ourselves just yet.

Remember that I told you, on a previous page, that you already hold the Keys to Success in your hand? I was serious. It's true. The real issue is whether or not you can recognise them!
 
Secret Key #1

The first secret key to success is the Law of Success itself. Did you know it before now? I don't mean did you hear or read it before now. I mean did you know that it was the LAW of SUCCESSnd not just a nice saying? You may understand it, but did you recognise it for what it really is?

It's the first key because it tells you the most essential thing you need to know about success, right from the start... that it's not enough to just to the right things. You have to do them for the right reasons! And vice versa... doing the wrong things for the right reasons doesn't work either. "The road to hell is paved with good intentions" is a classic momument in words to so many unforeseen failures.

Everyone's in such a hurry to learn HOW to do things to be successful that they give little or no attention to WHAT and WHY they need to be doing. A typical response is "don't bother with all that theory stuff... just tell me how to do it!" But did you notice...? The word "how" doesn't appear anywhere in the Law of Success!

Learn more about the importance of right reasons.

Secret Key #2

The second secret key is understanding and recognising the Four Cornerstones of Success. When you come across any business opportunity that tries to appeal to you with promises that NO time, effort or self-discipline are required for success, you know, with absolute certainty, that it's a false vision. Appeals to greed, fear of loss, ignorance, laziness or gullibility always cloak something that the promoters don't want you to know. It's pure "sucker bait".

If the person trying to entice you knows exactly what he or she is doing, they're a scammer. You don't need a rip-off merchant as your associate in ANY venture.

If they don't understand the reality of what they're trying to promote to you in this way, they're an ignoramus. You don't need them as your associateither!

Secret Key #3

Accurate perspective is the key to success in everything in life. It usually needs a higher vantage point to give us the bigger picturend we need to move around until we find it. The wrong perspective distorts our perception and interpretation of events, and our response to them, usually leading to us doing the wrong things for the wrong reasons.

Click here to see two practical examples of this key in action. 

Secret Key #4

Balance is the key to the emotional aspects of our decision makingspecially our perceptions and attitudes. Finding the accurate perspective will automatically give balance to our perceptions, interpretationsttitudesmotions and responses.

We need to find the right balance in everything to do with small business. We have to balance people with profit, business with familyoney with time, work with play and so on.

Secret Key # 5

Purpose is the key to success in our words and actions. Otherwise we end up like the singers of the old song from the 1949 movie "A Connecticut Yankee in King Arthur's Court"...

"I'm busy doing nothing,
Working the whole day through,
Trying to find lots of things not to do.
I'm busy going nowhere,
Isn't it just a crime?
I'd like to be unhappy
But I never do have the time!"

In other words — and we've seen them before on this site! — we end up "running on the spot, spinning our wheels, treading water, going flat out and getting nowhere, chasing our tails, banging our heads against brick walls and glass ceilings."

Sound familiar?

The good news, is that finding the accurate perspective not only gives balance to our emotions and attitudes, but it automatically gives purpose to our words and deeds!

Our activities suddenly have direction that leads to results.

There are other keys involved in actually running your small business successfully. You can learn more about them from John Counsel's new book, "SUCCESS in Small Business", due for publication in late 2010.

While you're here, download your own
copy of this FREE Insight Report…